Privacy Policy
Last Updated: January 13, 2026
1. Introduction
Welcome to True Auction ("we", "our", or "us"). We operate the website trueauction.in and the TrueAuction mobile application (collectively, the "Platform"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our Platform.
By using the Platform, you agree to the collection and use of information in accordance with this policy. If you do not agree with this policy, please do not access or use our Platform.
2. Information We Collect
2.1 Personal Information
When you register or use our Platform, we may collect the following personal information:
- Account Information: Name, email address, phone number, password
- Profile Information: User preferences, saved searches, favorite properties
- Payment Information: Billing details for subscriptions (processed securely through Razorpay)
- Communication Data: Customer support inquiries and correspondence
- Affiliate Information: Bank account details, PAN, referral codes (for affiliate users)
2.2 Automatically Collected Information
- Device Information: Device type, operating system, browser type, unique device identifiers
- Usage Data: Pages viewed, time spent, search queries, properties viewed
- Location Data: Approximate location (if permission granted) for property search
- Cookies and Similar Technologies: Session data, preferences, analytics
- IP Address: For security and analytics purposes
2.3 Property Interaction Data
- Properties viewed
- Favorite/saved properties
- Search queries and filters applied
- Comparison lists
- Shortlisted cities
3. How We Use Your Information
We use collected information for the following purposes:
3.1 Service Delivery
- Providing access to bank auction property listings
- Managing user accounts and subscriptions
- Processing payments and generating invoices
- Managing affiliate accounts and commission payments
3.2 Personalization
- Customizing property recommendations based on your viewing history
- Saving user preferences and searches
- Providing relevant notifications about new properties
- Showing properties from your shortlisted cities
3.3 Communication
- Sending subscription confirmations and renewal reminders
- Notifying about new properties matching saved searches
- Responding to customer support inquiries
- Sending important service updates and announcements
- Affiliate registration approvals and commission notifications
3.4 Analytics and Improvement
- Analyzing platform usage patterns
- Improving platform features and performance
- Developing new features
- Conducting research and statistical analysis
3.5 Legal Compliance and Security
- Complying with legal obligations
- Enforcing terms and conditions
- Protecting against fraud, unauthorized access, and abuse
- Resolving disputes
4. Data Sharing and Disclosure
We may share your information only in the following circumstances:
4.1 Service Providers
- Payment processors: Razorpay for subscription and affiliate payment processing
- Email service providers: For sending notifications and alerts
- Cloud hosting providers: Cloudways, DigitalOcean for data storage
- Analytics providers: For usage statistics (anonymized)
4.2 Legal Requirements
- When required by law or legal process
- To protect our rights and property
- To prevent fraud or security threats
- To respond to government requests
4.3 Business Transfers
In connection with merger, acquisition, or sale of assets, your information may be transferred to the new entity.
4.4 Third-Party Services
Our Platform uses the following third-party services:
- Razorpay: Payment processing (see Razorpay Privacy Policy)
- Google Play Services: App distribution and updates
- Analytics Services: Usage statistics (anonymized)
5. Data Security
We implement industry-standard security measures to protect your information:
- Encryption: SSL/TLS encryption for data transmission
- Secure Storage: Encrypted database storage
- Access Controls: Limited employee access to personal data
- Regular Audits: Security assessments and updates
- Secure Payment Processing: All payments processed through PCI-DSS compliant Razorpay
6. Your Rights and Choices
6.1 Access and Control
You have the right to:
- Access: Request a copy of your personal data
- Correction: Update or correct inaccurate information
- Deletion: Request deletion of your account and data
- Data Portability: Receive your data in a portable format
- Opt-Out: Unsubscribe from marketing communications
- Restrict Processing: Limit how we use your data
6.2 How to Exercise Rights
- Update Profile: Use account settings on the Platform
- Email Preferences: Use unsubscribe links in emails or update notification settings
- Account Deletion: Contact us at info@TrueAuction.in
- Data Request: Email your request to info@TrueAuction.in
7. Data Retention
We retain your information for as long as:
- Your account is active
- Needed to provide services
- Required by law or legitimate business purposes
After account deletion, we may retain certain data for:
- Legal compliance (up to 7 years as per Indian law)
- Fraud prevention and security
- Resolving disputes
- Enforcing our agreements
8. Cookies and Tracking Technologies
The Platform uses cookies and similar technologies:
- Essential Cookies: For login, authentication, and basic functionality
- Preference Cookies: To remember your settings and preferences
- Analytics Cookies: To understand platform usage (anonymized)
- Security Cookies: To detect and prevent security threats
You can control cookies through your browser settings, but disabling them may affect platform functionality.
9. Children's Privacy
The Platform is not intended for users under 18 years of age. We do not knowingly collect personal information from children under 18. If you believe we have collected information from a child, please contact us immediately at info@TrueAuction.in and we will delete it.
10. International Data Transfers
Your information may be transferred to and processed in:
- India (primary data center)
- Cloud servers in various locations (Cloudways/DigitalOcean)
We ensure appropriate safeguards are in place for international transfers in compliance with applicable data protection laws.
11. Changes to This Privacy Policy
We may update this Privacy Policy periodically. Changes will be notified through:
- Platform notifications
- Email notifications
- Updated "Last Updated" date at the top of this page
Continued use of the Platform after changes constitutes acceptance of the updated policy. We encourage you to review this Privacy Policy regularly.
12. Legal Basis for Processing (GDPR)
If you are in the European Economic Area (EEA), our legal basis for processing includes:
- Consent: You have given explicit permission
- Contract: Processing is necessary for service delivery
- Legal Obligation: Required by law
- Legitimate Interest: Improving services, fraud prevention, and security
13. California Privacy Rights (CCPA)
California residents have additional rights under the California Consumer Privacy Act (CCPA):
- Right to know what personal data is collected
- Right to know if personal data is sold or disclosed
- Right to opt-out of the sale of personal information (we don't sell data)
- Right to delete personal information
- Right to non-discrimination for exercising CCPA rights
To exercise CCPA rights, email info@TrueAuction.in.
14. Compliance
This Platform complies with:
- Information Technology Act, 2000 (India)
- Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011
- General Data Protection Regulation (GDPR) - European Union
- California Consumer Privacy Act (CCPA) - USA
- Google Play Store Privacy Requirements
15. Contact Us
For privacy-related questions, requests, or concerns, please contact us:
Data Protection Officer: info@TrueAuction.in
We will respond to your request within 30 days as per applicable data protection laws.
16. Grievance Officer
In accordance with the Information Technology Act, 2000 and rules made thereunder, the name and contact details of the Grievance Officer are provided below:
Grievance Officer - True Auction
Email: info@TrueAuction.in
Response Time: Within 48 hours of receiving a complaint
Summary
We are committed to protecting your privacy and handling your data responsibly. Key points:
- We collect only necessary information to provide our services
- We do not sell your personal information
- We use industry-standard security measures
- You have full control over your data
- We comply with all applicable data protection laws
Thank you for trusting True Auction with your information.
Back to Home